The parvenu franchise from the land of the Nazi-sympathizing beer barons needs to check itself:
DENVER -- "Rocktober," the new shorthand for the Colorado Rockies' amazing playoff run, is showing up everywhere from newspaper headlines to handmade ballpark signs. But now the team wants a trademark to keep anyone else from selling keepsakes bearing the word.
The Rockies filed applications with the U.S. Patent and Trademark Office on Oct. 4 asking for exclusive rights to the name on stuffed animals, Christmas stockings, baby booties, T-shirts, bobble-head dolls and the like.
Great, except for how WCOZ, WRIF, and ten thousand other radio stations were celebrating Rocktober, dropping Led Zep rock blocks on demand and without apology, giving away tickets to see AC/DC and Foreighner back when baseball in Colorado was still just a bad idea. And like this. Fuck the Rockies -- I almost don't care who wins the ALCS, as long as they beat the Rockies.