Worst new products?

A pair of items spotted at local supermarkets are featured below. Risotto chips (New York Style!) and Pumpkin* Apple Spice Vinaigrette. What's striking is not so much the distasteful nature of the contents, as the criminal cheerful indifference to the notion that the words on the label might refer to some concept that has an a priori existence beyond the label. This is the little crutch that allows language to hobble along -- without some sort of referent that people more or less agree upon, language, as Harry Frankfurt will tell you, becomes bullshit. 

 

Comments

[money neutral]

i can agree with the article